KICKING OFF THE SEASON IN PESKO LENZERHEIDE! - Woolami

KICKING OFF THE SEASON IN PESKO LENZERHEIDE!

We came up to Lenzerheide at 9pm in the evening after a 6 hour (Friday traffic!) drive. It was snowing and it was close to zero degrees. The message was clear: winter was around the corner! After a lovely meal together with our new sales manager, Vanessa, we went to bed with butterflies in our stomach: what would tomorrow bring?

For those who do not know Lenzerheide, it is a fantastic ski resort located in Graubünden (all to the east in Switzerland). It is only a 2 hour drive from Zürich, and it is known for great skiing for advanced skiers but also for families. If you have not tried it out, you should definitively do so! Lately, there is a connection between Lenzerheide and Arosa which expands the ski area even more. As a child, we used to come here – and so it was a trip down nostalgia lane to come back here again!

What an opening!

We woke up the next morning to the most beautiful view – blue sky, sun and fresh mountain air! As we arrived at the store, we were amazed by the kindness of the staff: at Pesko, they know what customer service is all about – and they even treat their partner brands fantastically. The Pesko store was established in 1911, and still today, is in the hands of the Pesko family. The Woolami ‘corner’ was set up in a great spot in the middle of the store. We had brought the new collection with us, and lots of curious clients would pop by to understand more about this ‘new, Swiss brand’. Many clients told us that they had heard about Merino, but were surprised to see that it was soft and not itchy at all.

At 5pm, it was time to call it a day. We had so much fun, met so many great people and sold lots and lots of Woolami garments to new Pesko clients! We look forward to coming back to Lenzerheide very soon again!

Note: Throughout the season, you will be able to find Woolami in the Pesko Store (Voa Principala 56, 7078 Lenzerheide. www.pesko.ch).

 

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